FROM VEDAS – ECOMMERCE GROWTH & WEBSITE REVAMP

Sales grew more than 2X through website improvements and ecommerce optimisation

Helping From Vedas strengthen its online presence with a modern website revamp, Facebook catalog integration, and Google Merchant setup.

Challenges & Objectives

/ Project Overview

From Vedas is a natural home care and wellness brand focused on traditional and eco-conscious products. Okulus Digital handled the complete website revamp along with ecommerce integrations to improve product visibility, shopping experience, and online sales performance.

The project included redesigning the website, setting up Facebook Catalog, connecting Google Merchant Center, and optimising the ecommerce flow for better conversions.

/ Challenges

Existing website needed a modern and user-friendly shopping experience
Low product visibility across shopping platforms
Limited ecommerce integrations affecting online reach
Improving trust and conversion rate for first-time buyers
Managing product catalog visibility across Meta and Google platforms

/ Objectives

Revamp the website with a cleaner and conversion-focused design
Improve ecommerce visibility across Facebook and Google Shopping
Increase product reach and customer engagement
Simplify the online shopping experience
Drive higher sales and repeat purchases

/ Strategy & Execution

Redesigned and revamped the ecommerce website for better usability
Set up and optimised Facebook Product Catalog
Connected and configured Google Merchant Center
Improved product presentation, navigation, and shopping flow
Optimised product listings for better visibility and reach
Supported digital marketing campaigns focused on conversions and sales

/ Final Outcome

Result 1: Sales increased by more than 2X
Result 2: Improved ecommerce shopping experience
Result 3: Better product visibility across Meta and Google platforms
Result 4: Increased customer engagement and product enquiries
Result 5: Stronger online presence and improved conversion performance